Statistics in Sweden say that the average kid of 6 years old has around 400 toys. Trying to affect the patterns of consumtion in a sustainable direction resulted in a construction toy for the whole family.
A product that inspires towards creativity and physical activity, a big building element for children to build environments to play in.
When passive the toy is given a secondary quality as a decorative interior carpet, table or stool. The product becomes valuable to both parent and child.
Design: Johanna Mattsson & Therese Glimskär
